© 2016 by Effectus Athlete Development

Please reload

Follow Us

What an amazing, long, well fought curling season it's been!  When you hit that first season following the end of an Olympic cycle and you start a new quadrennial to prepare for the next Olympics you never quite know what to expect.  Players retire or semi-retire or si...

November 29, 2018

Costs, prices, and dollar signs are rarely openly discussed by fitness professionals.  We're taught to discuss your training plans, goals and fitness journeys with terms like "value", "Investment", "ROI" etc.  It's the number one rule of marketing and underst...

September 14, 2018

With summer flying by, another epic curling season has snuck up on us!

While a lot of teams have mixed around and changes have been made one thing remained the same, nearly every elite player in the country spent their summer in the gym, crushing weights, making gains a...